Pernille Lind

Pernille Lind Studio is a London-based interior design practice led by Pernille Lind and a team of designers with backgrounds in architecture, interiors and furniture design.

The studio approaches each project with curiosity and a willingness to be challenged, believing that good design emerges from practical solutions, a focus on quality and a commitment to longevity.

Rather than following trends, they take a holistic approach to each brief, working closely with clients and makers to ensure every project is thoughtful, timeless and considered.

The Challenge

Throughout the development of Pernille’s new website, we worked in close partnership with her team to ensure every detail aligned with the quality and character of their design work. Our focus was to preserve the brand’s integrity and translate its essence into a seamless digital experience.

This was a challenge we welcomed, carefully creating a website that reflects the same level of thoughtfulness, elegance and visual clarity found in Pernille’s interiors.

The Solution

Our role was to protect and reflect Pernille’s brand essence, which we achieved through the use of subtle animations and carefully curated photography. Equally important was ensuring a seamless user experience across all devices, with full responsiveness built into every aspect of the design.

Given the studio’s need for regular content updates, we developed a custom content management system using WordPress, enhanced with advanced custom fields and tailored post types to support extended functionality.

This bespoke setup allows for easy content management, keeping the website dynamic, current and perfectly aligned with the evolving work of the studio.

The Result

The result is a beautifully created website that mirrors the understated elegance and thoughtful detail of Pernille Lind Studio’s design work. It offers a calm, refined digital presence that feels true to the studio’s ethos, timeless, collaborative and considered. The site not only showcases their portfolio with clarity and confidence but also provides a flexible foundation for ongoing growth.